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concept to product development odm-1

Concept-to-Product Development (ODM)

Home >  Service >  Concept-to-Product Development (ODM)

BURRIVA:Original Design Manufacturer

ODM (Original Design Manufacturer): We offer one-stop watch solutions—from design to production—enabling you to quickly launch your branded watch collections with professional designs.We believe every brand has a unique story. By understanding it, we translate it into design, materials, and functionality—forming the soul of your watch. We help you craft distinctive timepieces that let your brand value shine with every tick.

Design Visualization

Design Visualization

Design Visualization

Share your vision—materials, design specifications, references drawing, and brand positioning, and we will manufacture a high-quality product through professional engineering and feasibility assessment.

End-to-End ODM Process

End-to-End ODM Process

End-to-End ODM Process

With an experienced design team and reliable production capacity, we offer seamless one-stop ODM service from design to mass production.

Innovative Design

Burriva Case Studies

Explore our standout projects, showcasing Burriva's commitment to intentional design, innovative materials, and precision manufacturing.

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Theme Series Watches

This collection marries craftsmanship with color artistry, beautifully interpreting clients’ visions and turning every inspiration into tangible reality.

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Sterling Silver Watch

A testament to timeless elegance. This sterling silver watch features a refined vintage-inspired design, with its case meticulously polished to enhance its natural luster, offering both aesthetic appeal and lasting value.

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TA2 Titanium Watch

Engineered for lightness and comfort. This timepiece is crafted from eco-friendly, hypoallergenic TA2 titanium, offering excellent corrosion resistance.

Why Choose Us?

One-Stop Customization

Full Process of ODM Watch Customization

Backed by 20 years of precision watch accessory manufacturing, supported by a 60+ R&D team, we deliver high-quality custom watches efficiently.

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Needs Docking & Solution

Align brand positioning, functions design & style needs, provide exclusive custom solutions.

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Drawing Confirmation & Prototyping

Confirm engineering design drawings, one-stop production lines for quick prototyping & adjustments.

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Material Sourcing & Inspection

Select REACH/ROHS compliant materials, strict incoming inspection for stability.

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Precision Machining & Assembly

Advanced equipment for core parts, standardized assembly to ensure precision.

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Comprehensive Testing & QC

12 types of precision testing, ISO 9001 management standard compliant, strict quality control.

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Mass Production & Delivery

500K monthly capacity for bulk orders, custom packaging, on-time delivery.

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Precision Engineered & Quality Assured

With core patents, advanced machinery, and end-to-end inspection, we deliver reliable, high-standard solutions for our global clients.

Precision Manufacturing line

Discover our advanced workshops and core equipment, such as Slow Wire EDM and 5-Axis Centers, for precision machining and complex part production.

Precision Manufacturing
Innovation & Certification

Innovation & Certification line

Explore our core technologies and international certification management system that form the foundation of our quality and commitment to sustainable development.

Stringent Quality Control line

Leveraging advanced testing equipment, we establish a full-process quality inspection system to ensure every product withstands high standards.

Stringent Quality Control

FAQ

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Frequently Asked Questions

We provide customization services for silver and stainless steel jewelry, tailored to your design requirements.

We provide a range of dial finishing techniques, including diamond setting and relief engraving craftsmanship, ,among other specialized techniques.

We work with Grade 2 and Grade 5 titanium, Damascus steel, 904L stainless steel, Tin bronze, silver, and gold.

We offer micro-adjustment clasps, belt buckles, titanium buckles, diving watch clasps, butterfly clasps, and hidden clasps.

The MOQ ranges from 300 to 5000 units.

Prototype samples take 50–60 days, while bulk orders require 90–120 days for completion.The specific time will depend on the actual situation.

We offer a variety of finishes including polishing, sandblasting, titanium-based hardened electroplating, anti-fingerprint transparent coating, PVD coating, and electroplating in gold, rose gold, or black.

More Questions
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20 +

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Burriva News & Blog

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High-End Watch Manufacturers in China: An Analysis of Supply Chain Capabilities Serving Global Luxury Brands
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Discover how top-tier Chinese watch manufacturers deliver Swiss-grade exterior components—CNC, hardening, cleanroom dials—without compromise. See why global brands are shifting sourcing.

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Evaluation Criteria for High-End Watch Manufacturers: Precision Engineering, Technical Capability, and Quality Systems Explained
Evaluation Criteria for High-End Watch Manufacturers: Precision Engineering, Technical Capability, and Quality Systems Explained
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How to verify true precision engineering, finishing, QC & DFM capability in watch manufacturers — avoid costly missteps. Download the full evaluation checklist.

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How to Find a Reliable Watch Manufacturer: Pitfalls, Selection Criteria, and End-to-End Collaboration Process
How to Find a Reliable Watch Manufacturer: Pitfalls, Selection Criteria, and End-to-End Collaboration Process
2026-06-24

Avoid costly sourcing mistakes: discover the 5 critical pitfalls, 4 non-negotiable criteria, and end-to-end collaboration process for reliable watch manufacturing. Start vetting today.

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High-Quality Watch Manufacturer Audit Checklist: End-to-End Quality Control from Incoming Materials to Finished Products
High-Quality Watch Manufacturer Audit Checklist: End-to-End Quality Control from Incoming Materials to Finished Products
2026-06-23

Audit your watch manufacturer’s quality infrastructure—step-by-step IQC, IPQC, waterproofing & OQC checks. Avoid costly returns. Download the full checklist.

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2026 Microbrand Watch Industry Report: Market Structure, Supply Chain Mapping & China Manufacturing Advantage
2026 Microbrand Watch Industry Report: Market Structure, Supply Chain Mapping & China Manufacturing Advantage
2026-06-22

Discover how precision manufacturing in China is reshaping microbrand watch supply chains — end-to-end exterior integration, DFM engineering & 60–80% lower returns. Download the full report.

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2026 Microbrand Watches Industry Report: Market Trends, Growth Opportunities & Competitive Landscape
2026 Microbrand Watches Industry Report: Market Trends, Growth Opportunities & Competitive Landscape
2026-06-22

Access the 2026 Global Microbrand Watches Industry Report. Discover evolving D2C business dynamics, emerging product tiering, and strategic shifts toward end-to-end supply chain integration.

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